Crunching the odds for the apple outstanding in its field

The Grower, November 2021 issue
By Karen Davidson

“Consumers are demanding and purchasing newer varieties of apples,” explains Rachael LeBlanc, research scientist, Vineland. “The domestic market here is decreasing as consumers are purchasing varieties not grown in Ontario or Canada. We are looking to fill this void and breed apples that are suited for our growing conditions but also meet consumer demands now and into the future.”