Opening new markets – Vineland’s 49th Parallel Collection
In partnership with the Canadian Nursery Landscape Association (CNLA), Vineland’s 49th Parallel Collection was launched in 2017 and focused on creating a new marketplace for cold hardy, low maintenance roses strongly aligned with consumer preferences.
Roses currently in the collection include Canadian Shield®, Chinook Sunrise®, Aurora Borealis® and Yukon Sun™. Canadian Shield® was named Plant of the Year by Canada Blooms in 2017 to commemorate Canada’s 150th birthday.
