Feeding Diversity: Bringing World Crops to Market

As part of a collaborative group of partners determined to build a local ethno-cultural vegetable marketplace, Vineland is leading research on new crop varieties, production technologies, postharvest innovations, consumer insights and market development. This multi-disciplinary research program is growing the competitiveness of the Ontario fruit and vegetable sector through the targeted product development of new world crops such as okra, Asian and Indian eggplant. In partnership with commercial growers across Canada, Vineland’s production team is trialing these new varieties to assess agronomic performance and disease resistance, while postharvest scientists are working to optimize storage conditions to preserve the quality of ethno-cultural vegetables through the distribution chain and at retail.

Funding Partners & Collaborators

Agriculture and Agri-Food Canada
AgroHaitai
East-West Seed
Friends of the Greenbelt Foundation
Growing Forward 2
Johnny's Selected Seeds
Loblaws
Ontario Fruit & Vegetable Growers' Association
Ontario Ministry of Agriculture, Food and Rural Affairs
Roelands Plant Farms Inc.
S&G Farms
Sobeys